2024 annual report

Key Metrics:

Website Reach and Engagement

Over the past year, GeoTruth’s website has become a vital resource for sharing our mission and work. Using Google Analytics, we have tracked significant growth and engagement, highlighting the global reach and impact of our initiatives.

• Total Visitors: We welcomed over 25,000 unique visitors to our website, a 30% increase from the previous year.

• Page Views: Our pages were viewed over 100,000 times, reflecting the growing interest in our research and activities.

• Geographic Reach: Visitors from over 50 countries accessed our site, with significant traffic from the United States, Canada, the United Kingdom, and India.

• Traffic Sources:

  • 40% of our traffic came from search engines, indicating strong visibility and searchability of our content.
  • 35% were direct visits, showcasing the loyalty and direct interest of our audience.
  • 15% were referred from social media platforms, highlighting the effectiveness of our online engagement.
  • 10% came from referral links from partner organizations and academic publications.

• Popular Content: Our blog posts on geospatial technologies and public health, as well as our interactive data visualizations, were the most visited pages, demonstrating the high demand for our insights and tools.

• User Behavior: On average, visitors spent 3 minutes per session on our site, with a bounce rate of 45%, indicating sustained interest in our content.

geo:truth remains committed to leveraging our online presence to advance our mission, disseminate vital research, and engage with a global audience.